Sydney-based graphic design software business, Canva, has unveiled a new suite of products to extend its market reach in the upcoming new year.
At its recent annual event named the Canva Season Opener, it took the wraps off several new tools, which includes collaborative access to designs.
This feature enables users to work on the same project at the same time, the same way that Google Docs operates.
The company has also launched Canva video, a solution that incorporates video design into its graphic designs. This would include the addition of video templates, in addition to a library of stock videos and music, plus animations.
The company introduced Canva Apps, allowing developers and customers to build on top of Canva. The company has said that partners like Instagram, Google Drive, Dropbox, and PhotoMosh have joined the Canva Apps suite, with 30 apps to be made available at launch.
In addition, it launched Design Lab kiosks, a solution enabling Canva to work with retailers to roll out design kiosks.
The company confirmed additional features will be made to Canva Presentations, which includes a live Q&A capability.
“We now have such an incredible opportunity and responsibility to show that we’re able to do such an incredible job with all the powers and opportunity that we have before us to live up to what we have in this world,” Canva CEO and co-founder Melanie Perkins said.
“Our mission is to empower the world to design. In order to do that, we need to be able to empower everyone to design no matter what their requirements are and what size of a business they are in. We need to ensure that whatever device they are on, wherever in the world, they have access to design and they need to have all the high-quality designs that they need.”
Canva has also unveiled Canva for Education, a free product in beta for Australian schools to use, allowing students to build projects and teachers to mark and review.
Perkins also took the opportunity to announce that the company would join the one per cent movement, where it will donate a percent of its profits towards “making the world a better place”.
“Companies have a huge role to play in helping to shape the world we live in and the one per cent pledge is an incredible program which will help us to use our company’s time, resources, product and equity to do just that,” she said.
“We believe the old adage ‘do no evil’ is no longer enough today and hope to live up to our value to be a force for good.”
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