New folder moves stationery co into trade

Melbourne stationery company The Paper Stop is planning to use its new Morgana Digifold Pro folding machine to boost production and offer trade folding services to local printers.

Owner Steve Miller says until now the company had folded all its products by hand, which meant some became uneconomical to produce and were discontinued.

“We will be able to bring back a few lines of cards like blank cards and foil stamped thank you cards that were too hard to produce, we were working to the bone hand folding them,” he says.

“I think the new Morgana will increase our revenue by at least 25-30 per cent over the next year on stationary products that need folding.”

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The Paper Stop will also use the functionality of the Morgana Digifold Pro to diversify into trade folding for franchise print shops and other small printers in Melbourne, and has won contracts to distribute Spicers and Doggett paper to that market.

Miller says this new side of the business will add two or three new staff to his seven-person operation, with the first hire coming in the next couple of months.

He says he chose the Digifold Pro after seeing it at a trade show a few years ago.

“I saw a demonstration and it did everything I needed, and has improved since then with new models,” he says.

“It is user friendly and has fast makeready time.”

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