Imcodávila, a newspaper publisher based on the outskirts of Madrid and boasting 200 titles to its name, bought Océ’s Jetstream 2200 rather than make an investment in a new litho machine.

Up to 40 separate titles will be printed on the press – a mixture of dailies, weeklies and monthlies.

Daily print runs will begin at 6000 80-page colour local newspapers, but the machine has the capacity to produce 24,000 a day.

Paul Krisson, the Océ’s development manager for digital document services, said that other publishers could follow suit now that one company has made the jump.

He said: “This is a major breakthrough for us, and for the newspaper industry. I see digital working alongside litho. It makes financial sense to print a limited number of titles on a digital machine. We have seen in recent years a move away from the micro-zoning section in newspapers.

“You could print a regional title on a litho press and still run at 80,000 copies an hour, but ultra-local inserts could be printed on a digital machine. You maximise efficiency of offset and digital.

“And, if it is financially viable in Spain it is financially viable.”

Read the original article at www.printweek.com.

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