Heidelberg launches the latest in its digital ecosystem

Heidelberg is taking the digitisation of its customer relationships to the next level, incorporating useful value-added services to its offerings.

It has launched Heidelberg Plus, its digital ecosystem where customers can enter with a single login and access all its digital offerings.

The company said future applications will make use of cloud technologies, IoT, Big Data, and AI to offer customers added value when it comes to running their companies.

Prinect Print Shop Analytics will be the first cloud-based Prinect app offered through Heidelberg Plus system, which will become available in the course of the coming year. This is a tool that enables users to determine the current performance of a print shop based on real-time data from the most important KPIs.

Prinect Print Shop Analytics aims to offer an integrated solution that records, evaluates, and monitors the KPIs of a print shop in real time to optimise production by suggesting concrete courses of action with the help of artificial intelligence.

All generated dashboards, with the corresponding analytics and recommendations, are available to all authorised users at any location on their computer, tablet, or smartphone, as required. There is a notification system in place that actively alerts the user to any problem areas.

“With the first Prinect app available in Heidelberg Plus, our Heidelberg digital ecosystem is gaining momentum, and the customer benefits of digitisation are becoming increasingly apparent,” Heidelberg global head of sales and marketing Ludwig Allgoewer said.

“Market surveys have shown that our customers urgently want the functions of an app like Prinect Print Shop Analytics that they can use to quickly boost efficiency while systems are running, and also reduce costs at the same time.”

To make the app ready for the market as quickly as possible, while also offering the desired practical functions, Print Shop Analytics is being developed as part of a joint project between Heidelberg and Pinguin Druck in Berlin.

“Collaborating with Pinguin Druck is having a very positive effect on the user value of the very first cloud-based Prinect app,” Heidelberg head of software solutions Christopher Berti said.

“This approach ensures that the functions we include in the app reflect actual market demands.”

Over 1,800 print shops already use Heidelberg Assistant (HDA) to access their production data. To obtain the relevant services, they need to be registered or have purchased specific services as a contract customer.

“Key elements of the Heidelberg digital ecosystem such as HDA and the eShop have already developed very encouragingly. By merging these and other existing applications, and integrating new ones, we will further enhance the benefits for our customers,” Allgoewer added.

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